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Industry Resources

Documents and Resources

The accreditation documents and resources provide relevant and accessible information to Accredited Centres in Queensland.

Popular Resources

Accreditation

The QLD Accreditation Resource Kit provides information to current accredited centres to help achieve and maintain the current standards of accreditation. For those seeking more information on how to become an accredited centre or to read more about the benefits and opportunities please refer to the following:
Benefits of Accreditation
Becoming an Accredited Visitor Information Centre 
Signage Policy & Accreditation Criteria

If you are a staff member or volunteer currently working or overseeing an accredited centre in Queensland, you are welcome to join the 'Explore Queensland Network Facebook Group'. The group aims to share and locate relevant information that benefits the network as a whole and encourages all members to contribute, comment, question and share content relevant to ones town/region and centre. Additional recommended social pages to join and follow include:
- Explore Queensland Network (Facebook)
- Tourism Queensland Facebook Page, Consumer Youtube Channel and Industry Youtube Channel.
- Australia.com Facebook PageConsumer Youtube Channel and Industry Youtube Channel.
- Queensland Tourism Industry Council (QTIC)
- Queensland Information Centre Association (QICA)
- Women in Tourism (Australia)

Locate all the QLD accredited centres on the following map which includes the centres town location, phone contact information and wifi availability.

Accredited centres are eligible to apply for accredited road signage which helps to direct visitors to their location and enhance the visibility of the network throughout the state. If you are looking to upgrade, replace or obtain quotes for road signage, please refer to the 'Tourist & Service Sign Guidelines' (As of July 2021) document. To submit an application, please head to the following link and contact your regional representative for any questions you may have.


Regional Reporting & Monthly E-Newsletters


The Statistics Guide was streamlined in August 2021 and details how centres can effectively and correctly capture their monthly data and statistics. Centres are encouraged to contact [email protected] if they would like copies of their submitted results or would like to change the primary contact who receives the monthly statistics.

The network is updated with monthly e-newsletters that inform the Explore Network of current events, updates, alerts, centre stories and more. Please send a request to [email protected] to be added to the mailing list or if you have an article/story for a future edition.
- July 2021
- August 2021
- September 2021
- October 2021
- November 2021
- December 2021
- January 2022


Research & Resources

The Queensland Regional brochure guide showcases the current regional brochures and visitor guides in Queensland and includes details on who to contact and how to order. If your centre has produced a new regional guide, please send an image of the front cover to [email protected] and confirm the following details: number of guides per box, size of the guide (Eg. A4), contact details for ordering purposes, e-version link (if available) and the distribution manager (such as Link Logic). Most brochures can be ordered on Link Logics' 'ordering section' webpage.

The 2018 research paper 'A National Perspective on Visitor Information Servicing' showcases how extensive work creating new business models around visitor information servicing has occurred and reveals VICs are far more than a ‘bricks and mortar’ information service. Staff and volunteers are increasingly delivering visitor information services in additional ways to meet the changing needs of visitors and the paper summarises insights from research, literature and success stories nationally and internationally. It provides a fresh view on the future of accredited VICs and the priorities to remain competitive and relevant.

Tourism and Events Queensland (TEQ) produced the 'A Way forward for Queensland VICs directions paper to capture future thinking about the role of accredited VICs as information providers. It was written in response to fundamental changes driven by technology, as consumers seek travel information from a number of digital and online resources. VICs have the opportunity to powerfully influence a visitor’s travel planning beyond what is possible from technology alone, by listening to their needs, providing inspiration and ensuring they receive the information they need. Proactive centres, in turn, can generate significant economic and social benefits for the tourism industry and local community. 

Accessible/Inclusive Tourism is an important, trending and often untapped visitor market which should be ongoingly recognised by all Queensland Accredited Centres. Research by Tourism Research Australia (TRA) confirmed that 1.3 million individuals (7% of the population) live with some form of disability or limitation and contribute around 3.2 billion annually to the tourism economy. In 2021, accredited Queensland centres were connected with the Accessible Tourism Australia app by Spinal Life and encouraged to review and add applicable 'accessible points of interest' to locations within their region. Centres are also recommended to review:
2018 Accessible Tourism in Victoria & Queensland Report.
- References to the ATDW portal which includes 'accessible fields' that help to define a centres current accessible offerings and services.
- The VacayIt app for blind and low vision visitors.
- The Travel without Limits website showcasing a number of blogs addressing iconic Queensland locations.

This paper demonstrates a national commitment to ensuring accredited VICs continue to be valued by visitors, the tourism industry, RTOs, local government and communities. It was created and distributed to VICs, STOs, local government and RTOs as a summary of the current status of accredited VICs in Australia and the strategies required to maintain a thriving and sustainable VIC network. Read the report here.

Funded by the Queensland Government and Tourism & Events Queensland, the guide outlines a range of actions and approaches that rural businesses and communities can take to better orient themselves to tourism. It draws on community experiences and feedback in Southwest Queensland. Visit the report here.

Projects & VIC Representation

Through the Outback Tourism Infrastructure Fund, the Tourism Group partnered with the Queensland Government to bring virtual reality experiences to the accredited visitor information centre network. Eleven VICs were successful. Read More

The aim of the International Student Tourism Passport Competition was to encourage international students to travel to different regions across Queensland and while doing so stop in at an accredited Visitor Information Centre to meet locals and discover what makes each region unique. Read More

The team at Tourism Australia created the '5 Reasons why Accredited Visitor Information Centres can enhance your holiday' article on the Australia.com (consumer facing) webpage, which enhanced the representation and importance of VICs nationwide. The article is showcased in the 'planning' section of the website, which encourages visitors to contact and consider VICs prior to their visit. Read the related article here.

In partnership with Tourism & Events Queensland, The Tourism Group showcased a number of 'story telling workshops' for VICs to participate in. Contact [email protected] for more information.

In 2016 & 2017, VICs were supported with advice, installation and support services for Wi-Fi facilities. Centres are encouraged to contact: [email protected] for additional insight.

Many of the accredited network is apart of the well known Driver Reviver program, which operates during school and public holiday periods. Driver Reviver sites have been proven to enhance greater visitor engagement, walk-in activity and overall traveller safety.  Centres can view the interactive map to view all related sights and contact [email protected] to find out how to become a new location.

Tourism Explained Video Resources

The below video explains the role of the State Tourism Organsiation (STO) - Tourism Events Queensland (TEQ) in the broader Tourism Industry in Queensland.